Despite of its contribution to the GDP, the construction industry is contemplated as one of the most challenging sectors. Poor performance due to poor communication and the exceptional disconnected environment to the construction sector have been identified as the main issue faced by the construction players. Although much studies related to BIM adoption has been investigated in most countries mainly those developed countries, little has been done in Jordan. The application of BIM is capable to integrate information and smoothen the process flow resulting in increase of productivity. Besides, it also reduces project complexity by minimizing the occurrence of conflicts and uncertainties. This study aimed to investigate the adoption strategies of BIM implementation which suit to the Jordanian construction environment. In order to achieve the objectives of the study, comprehensive review was conducted to identify the current scenario of construction practice and challenges. This study used the qualitative approach to conceptualize the selected theoretical adoption framework through semi structure interviews. The interview respondents are mainly from the major construction organizations in Jordan. The result revealed that, the adoption of BIM in Jordan is still at its infancy. The major barriers of BIM adoptions ranges from awareness, skills, expertise or specialist, government support, high initial cost and resistance to change. This study is expected to provide significant guideline to expedite the adoption process of BIM in the Jordanian construction industry. Furthermore, the newly proposed framework would be used as tool to benchmark the readiness of the industrial player in adopting BIM.

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