Formation of fundamentals of the agricultural enterprises’ marketing activity security at the international scale

The article deals with a complex of methodical, methodological and practical areas of fundamentals formation of the agricultural enterprises’ marketing activity security at the international scale, complying with its aim. The concept of agricultural enterprises’ marketing activity security at the international scale was determined. It provides for the creation of conditions for the financial and economic activities of agricultural enterprises aimed at safely identifying and meeting the needs of its products (services) of international consumers by cooperating with them for profit. The main stages of fundamentals of enterprises’ marketing activity security at the international scale implementation were analyzed. They include: targeting all types of the enterprises’ marketing activity at safe detection and satisfaction of consumers’ needs in its products (services) at the international scale through cooperation with them to receive profit; facilitating safe regular impact on consumers needs at the international scale, their development etc. The scientific novelty of the obtained results includes the detection, grounding and analyzing stages of fundamentals of enterprises’ marketing activity security at the international scale implementation. In addition, its leading component is the detection of areas and measures of high-quality and effective improvement of fundamentals of enterprises’ marketing activity security at the international scale implementation. The results obtained will facilitate not only the improvement of fundamentals of enterprises’ marketing activity security at the international scale implementation but also the integrated development of the export-led economy of the country in general.