The communication process is an integral part of any enterprise operating on the market. Communications directly affect the decision-making process and the brand’s stability in the market, which emphasizes the absolute relevance of the research topic. The article examines the impact of communications on business efficiency. The author, setting out the main stages of the communication process, reveals their manifestation in the field of business of the agro-industrial complex. The purpose of the article is to identify the key communication factors that affect the economic model of the business and ways to improve the efficiency of communications to achieve the company’s goals. The article reviews communication in the management of quality and safety of agricultural products. The main focus is on the Management of information system (MIS) communication throughout the agricultural production chain

Topics
Food engineering, Review
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