This paper focuses on the tourist perception of facilities management at the Handicraft Museum Kota Bharu Kelantan. The museum plays a vital role in educating, managing, and identifying the communities cultural heritage because it connects to their collective memories and identities in provoking their sense of attachment and belongingness. Due to limited of scientific information in the related field, this study argues the significance of facilities management in enhancing tourists and communities experience as well as connection with their identities of the past in the handicraft museum in Kota Bharu, Kelantan. This research uses quantitative research methods, which is a survey method on tourist perception. The survey was randomly disseminated through google form to respective visitors who had visited the museum. Results show that most visitors visited the museum once in their lifetime due to the poor facility management due to three categories of facilities management. The paper also suggests few aspects of improvisation in museum management such as to hire more staffs, visible information’s guidelines, sufficient public amenities, visible marketing strategies and promotions. This research also highlights its concern on the existence of an open restaurant in the museum establishments, which affects the structure and façade of the museum in the future. This study contributes to the importance of facilities management in enhancing tourist and communities experience in learning and connecting to their past and identities, which eventually invokes their sense of belongingness and attachment to their cultural heritage.

1.
A. F. A.
Jalal
,
A.
Yusuf
,
A. F. A.
Hamid
and
R. A. A.
Rahim
,
Jurnal Melayu Sedunia
,
2
,
93
111
(
2019
).
2.
N. A.
Karim
,
S. N.
Harun
and
S
Ayob
,
Akademika
,
90
,
181
193
(
2020
).
3.
A. B. S.
Kechot
,
Jurnal Melayu
,
5
,
285
293
(
2010
).
4.
S. A.
Ligun
,
M. M.
Awang
,
A. R.
Ahmad
and
M. I.
Hamzah
,
Jurnal Kurikulum & Pengajaran Asia PAsifik
,
5
,
19
30
(
2017
).
5.
UNESCO
, “
Annual Report of UNESCO 2017
”, (
Place de Fontenoy, France
:
United Nations Educational, Scientific and Cultural Organization (UNESCO
),
2018
).
6.
N. G.
Ling
and
J.
Mapjabil
,
Geografia - Malaysian Journal of Society and Space
,
8
,
1
11
(
2012
).
7.
V. M.
Middleton
Marketing in Travel and Tourism
” (
Butterworth-Heinemann
,
Oxford
(2nd ed.)
1994
).
8.
S.
Fahani
,
M.
Fadhil
,
A.
Radam
and
M.
Rusli
,
Journal of Tourism, Hospitality and Environment Management
,
1
,
1
14
(
2016
).
9.
I.
Frochotn
and
H.
Hughes
,
Tour. Manag.
21
,
157
167
(
2000
).
10.
N.
Phaswana-Mafuya
and
N.
Haydam
,
Mus. Manag. Curatorship.
20
,
149
169
(
2005
).
11.
N. A.
Nashuriddin
, “
Mempromosikan muzium arkeologi Lenggong sebagai tapak warisan prasejarah
” (
Universiti Malaysia Sarawak
,
2012
).
12.
N. S. A.
Latif
,
M. N. A.-H.
Soleh
,
S. S.
Mohamad
,
I. N. M.
Nasir
,
N. F. A.
Rahim
and
A. A. B.
Jawawi
, “
Mengkaji Faktor Tarikan Pengunjung ke Muzium Perang, Pulau Pinang
” (
Politeknik Seberang Perai
,
2016
).
15.
S.
Othman
, “
Kelantan gagal sediakan kemudahan pelancongan
” (
Berita Harian
,
2016
).
16.
S. S. C.
Hasin
, “
Keberkesanan promosi Muzium Kraftangan dalam menarik lebih ramai pengunjung tempatan
” (
Universiti Malaysia Sarawak
,
2012
).
17.
N.
Natasha
and
B.
Mohd
, “
Pengurusan koleksi di muzium kraftangan negeri kelantan
” (
Universiti Malaysia Sarawak
,
2015
).
18.
A.
Bryman
,
Qual. Res.
6
,
97
113
, (
2006
).
19.
J. W.
Creswell
, “
Research Design: Qualitative, quantitative, and mixed methods approaches
” (
Thousand Publications
,
2009
).
This content is only available via PDF.
You do not currently have access to this content.