We briefly review the classical model of a Lorentz atom interacting with an optical field. We then ask how the equations describing the atom’s behavior should be modified to include atomic energy level quantization. Simply discussing what modifications make sense provides a strong plausibility argument for the optical Bloch equations. Contrasted with the standard derivation, this argument is less rigorous but has a certain pedagogical appeal: It simply assumes two atomic states with energy difference ℏω, rather than invoking the Schrödinger equation. Also, because our goal is more-or-less to guess the correct equations with minimal formalism, this discussion focuses on the physical meaning of the Bloch equations.

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29.
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30.
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31.
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32.
Too much should not be read into the fact that we use the same symbols (e.g., β) in both the classical and semiclassical cases. There are no claims here about assigning a numerical value to β. By extension, there are no claims about comparing values of parameters between the two theories. We keep the same symbols only to facilitate comparing the forms of various equations.
33.
The length squared of the Bloch vector is L2=u2+v2+w2. The time rate of change of L2 is (d/dt)L2=2(uu̇+vv̇+wẇ). Using Eqs. (25), this becomes (d/dt)L2=−2β(L2+w2+2w). This last form shows that if β=0, an atom starting in the ground state with L=1 will always have L=1. Hence, when w=±1, putting the atom completely in the upper or lower eigenstate, the atom has no dipole moment, as required. (Additionally, L=1 means that u2+v2 can never exceed 1, showing that the dipole moment for this quantum transition has an upper limit.) Now, for cases with β≠0, (d/dt)L2=−2β(L2+w2+2w) can be either positive or negative. But it cannot be positive if L=1, because w2+2w can never be less than −1. This means that L can never grow beyond 1. So whether β is zero or not, the length of the Bloch vector cannot exceed 1, assuring that there is no dipole moment whenever w=±1. (This endnote addresses only the form of the equations, without bringing to bear additional information that the physical interpretation of the equations would allow.)
34.
They are the optical Bloch equations in the dipole approximation and rotating wave approximation.  
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